ABOUT NATALIE LETONA


 
Photo Credit: Jonathan Aldana/ Creative Thrds

Photo Credit: Jonathan Aldana/ Creative Thrds

Who

Advertising enthusiast, with a love for Copy. 

Left my heart in San Francisco, have lived the Sunny San Diego life and now starting anew in Seattle Washington. 

Latina made, culturally diverse, open minded, always up for a challenge! 

Education

Portfolio Studio - Copywriting 2017

Bachelors of Science in Advertising - Art Institute Alumni Class of 2015

 

Hobbies

Writer.

Artist.

Photographer.

Adventure Seeker.

Creative Thinker.

Foodie.

And anything that sets the heart and soul on FIRE!

Experience

  • Marketing Operations Manager CRM (Current) - Amazon Game Studios. Partner and develop a Quality Assurance program for the Amazon Game Studios Performance Marketing Team, Champion the QA process among partner teams, Enforce SLAs and high production standards, QA various marketing campaigns as required, including automated, stand-alone, and evergreen campaigns. Validate and test campaigns end-to-end to ensure a smooth customer experience. Track & submit defects for resolution and Identify areas of opportunity that require solves to prevent recurring challenges. Escalate issues and risks to project leadership in accordance with best practices. Work with customer service and IT to address escalation issues, bugs, and support requests are addressed in a timely manner. Manage daily/weekly progress reporting and defect resolution tracking. Report out on Overall Q/A process, findings, insights to understand trends in performance. Maintain accurate and up-to-date training and documentation for marketers. Assist with email and social campaigns. Providing creative copy for social ads, emails, and campaign launch. Project managing for internal projects

  • Freelance Copywriter (Current)- My work ranges from evergreen campaigns, email campaigns, short and long form copy, copy editing, social media ads and interaction, SEO and CTA best practices.

    I am also capable of: Blog Writing, Logo Design, Marketing, and Photography.

  • Marketing Assistant (Past) - Silver Bay Seafoods. Social media strategy. Researching ad space in selective demographic cities, states, and regions. Aiming towards airports, newspapers, job sites, and radio.

  • Copywriting Intern (Past) - Rescue The Behavior Change Agency. FDA and Local/State campaigns, copywriting scripts (radio/video ads), initial campaign creative launches, and email marketing copy.

  • Marketing Coordinator (Past)- Prestige Concrete, contracting company. Social Media, Marketing Campaigns: both digital and print.

  • Marketing Associate (Past)- Le Parfait Paris, a French based bakery and restaurant. Social Media Management, Admin Work, Marketing Design.

  • National Student Advertising Competition: NSAC-Pizza Hut 2015