ABOUT NATALIE LETONA

 

Photo Credit: Jonathan Aldana/ d0peclick

Who

Advertising enthusiast, with a love for Copy. 

Left my heart in San Francisco, lived the Sunny San Diego life, ventured out to Seattle for a couple years, and made my way back to CA. 

Latina made, culturally diverse, open minded, always up for a challenge! 

Education

Portfolio Studio - Copywriting 2017

Bachelors of Science in Advertising - Art Institute Alumni Class of 2015 

Hobbies

Writer.

Artist.

Photographer.

Adventure Seeker.

Creative Thinker.

Foodie.

And anything that sets the heart and soul on FIRE!

Experience

  • Account Executive (Current) - Kern Agency

  • Freelance Copywriter (Current)- My work ranges from evergreen campaigns, email campaigns, short and long form copy, copy editing, social media ads and interaction, SEO and CTA best practices.

    I am also capable of: Blog Writing, Logo Design, Marketing, and Photography.

  • Branding (Past)- Afterpay - Brand Marketing, copywriting, project management.

  • Marketing Operations Manager CRM (Past) - Amazon Game Studios. Partner and develop a Quality Assurance program for the Amazon Game Studios Performance Marketing Team, Champion the QA process among partner teams, Enforce SLAs and high production standards, QA various marketing campaigns as required, including automated, stand-alone, and evergreen campaigns. Validate and test campaigns end-to-end to ensure a smooth customer experience. Track & submit defects for resolution and Identify areas of opportunity that require solves to prevent recurring challenges. Escalate issues and risks to project leadership in accordance with best practices. Work with customer service and IT to address escalation issues, bugs, and support requests are addressed in a timely manner. Manage daily/weekly progress reporting and defect resolution tracking. Report out on Overall Q/A process, findings, insights to understand trends in performance. Maintain accurate and up-to-date training and documentation for marketers. Assist with email and social campaigns. Providing creative copy for social ads, emails, and campaign launch. Project managing for internal projects. Running content creation for AGS website and NW website.

  • Marketing Assistant (Past) - Silver Bay Seafoods. Social media strategy. Researching ad space in selective demographic cities, states, and regions. Aiming towards airports, newspapers, job sites, and radio.